Boasting over a billion members around the globe, LinkedIn stands tall as the most effective and influential network for professionals to build connections. It presents value for business growth and allows business owners to identify and pitch to potential customers....
BLOG
5 Social Media Marketing Mistakes You Should Avoid in 2022
Social media marketing mistakes can slam shut all the doors that a well executed plan can open to various opportunities for businesses and organizations of all kinds. Whether you own a corporation, a small business, or are a part of a non-profit, being active on...
Proven Tips To Get More Social Media Followers
A 2019 report estimated that the average user will spend 100 minutes every day watching videos online in 2021—up from 84 minutes last year—which is the equivalent of watching videos for 25 days straight. And as predicted, videos have soared further as the most...
How Agencies Measure Your Marketing ROI
Marketing refers to everything businesses do to promote their brand, attract customers, and build a relationship with them. Over the years, it has gotten better with more ways and opportunities to grow an audience and expand its reach. Regardless of your marketing...
When is the Best Time to Post on Social Media?
For many, social media is a platform to post whatever is on your mind freely. But, if you’re a business looking to find success online, you will have to take a more strategic approach on the time to post. With over 4.48 billion users worldwide, social media provides...
4 Strategies to Establish Social Media Branding
What is Social Media Branding? The birth of Facebook over a decade ago has changed the way marketers view social media as a marketing tool. It used to be that branding was focused more on print media like newspapers, magazines, and flyers, broadcast ads, and...
Marketing to Generation Z: Successful Ways to Reach This New Audience
A strong digital branding strategy is vital to expand your reach to more people across different demographics. The Generation Z demographic are people born between 1997 and 2012. They are currently the most desirable retail demographic cohort, thanks to their $44...
Facebook Live Best Practices: Boost Views and Engagement
With Facebook’s algorithm becoming more focused on user generated content and business pages are getting limited organic reach, marketers are on their toes finding new ways to reach their audiences to amp up those views and page engagements. Here's Facebook Live Best...
Facebook Ads: 10 Features You Should Start Using Right Now
Facebook, much like Google, is always changing all in the hopes of providing users with a much better experience. For marketers, we are introduced with great tools regularly. It’s also likely that you haven’t explored all features of Facebook ads yet. Well, you are...
Summer Marketing and Advertising Ideas for Small Businesses
Summer is a time for vacations, relaxation and enjoyment! Everyone getting ready for their backyard BBQ parties, setting up their pools, looking forward to iced drinks and cocktails! This is the perfect time to release promotions that are appropriate for the season!...
What is Digital Marketing in 2022? (A Quick Guide)
If there's anything businesses and marketers learned from 2021 and 2020 is that digital marketing...
Everything You Need to Know About Featured Content
With over 90% of businesses worldwide having a website, the competition to get your target...
ADA Compliant: How One Client Avoided A Costly Lawsuit
What do you mean you're getting sued for your website not being ADA compliant? About seven years...