Google Ads can be simple or complex, based on your needs and experience. Google tries to make everything easier for us by automating almost every aspect of the Ads setup and maintenance. However, easier doesn’t always mean better.

If you’re wondering how automation affects your Google Ads account or are confused about how to use them in the most effective way, download this special ebook that goes into the most common automations that Google pushes. Each section is explained in an easy to understand way and helps you determine whether you need to use them, how much to use them and how manually managing your campaign along with automations is the best way to increase your return on investment.