Search Engine Optimization (SEO)
Improve your visibility on the right keywords with search engine optimization (SEO). At Public Ad Agency, we will help you achieve better search rankings for keywords that are actually searched by your target audience.
What is SEO?
By definition, SEO is the process of increasing the visibility of your website in search engine results, which in return help you drive organic, or non-paid, traffic to your website. A website that is search engine friendly must be responsive and easily accessed through any mobile device, loads fast and doesn’t have any issues with page speed, and delivers relevant, informative content for its target audience. SEO for marketing is an essential part of growing your online presence. If you haven’t implemented it for your website, you are missing out on the opportunity to tap into a larger audience.
SEO as a Service
Search Engine Optimization is a long-term marketing strategy that can take months to cultivate and requires constant updates, testing and tweaks. Content is king when it comes to SEO. Search engines are always updating their algorithm giving more importance to websites with updated and highly relevant content and also those sites that deliver the best user experience. Hiring an SEO company allows you to have time to do what you do best – running your business.
For businesses that serve a local area, a local SEO plan might be for you. SEO lite or local SEO offers a more specific service with the goal of helping your website rank in your local area. Local SEO also helps your business get featured in the top companies for highly focused search queries. Localized content and being listed in local and niche directories is what will get your website listed in those “near me” searches.
What We Can Do For You
At Public Ad Agency, we believe every business has its own requirements and needs. We make sure our SEO tactics meet every client’s needs and goals.
To achieve that, we always start with a monthly SEO technical audit. We check your website for speed, image optimization, meta best practices and more to keep you on top of the ever changing climate and make the appropriate adjustments and updates. We can also provide content creation, content auditing and outreach marketing. Call us for consultation.