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Creating a strong and powerful brand identity does not happen overnight. Merely selecting a couple of main colors and slapping a logo onto your products is not branding. You need critical thinking, research, and creativity to effectively portray your brand to your...
The events of 2020 have proven two things: first, businesses need to step up their digital presence; second, content is and will always be king. No SEO strategy should be left without a plan to build an engaging and informative business blog. Blogs are not merely...
Social media marketing opens up doors to various opportunities for businesses and organizations of all kinds. Whether you own a corporation, a small business, or are a part of a non-profit, being active on social media platforms can help your organization reach new...
The events of 2020 have tremendously changed the playing field for most (if not all) businesses. It is safe to say that brands have yet to explore design risks this year and branding design trends would most likely be a continuation of what was “it” last year. Old...
The impact of the coronavirus crisis on businesses will be felt for decades. Brands today struggle to stay connected with their audience and stay relevant in the market. Businesses and stakeholders, on the other hand, are scared to allot an additional budget for brand...
Designing and building e-commerce websites shouldn’t be a challenge especially with today’s technology. You can focus on brand marketing and developing your products while turning to a web design company like Public Advertising Agency to handle all the technical...
Everyone’s gone digital especially with the Coronavirus pandemic. Businesses have found ways to reconnect with their customers through the internet and the customers are enjoying the convenience of online shopping. And since everyone’s going digital, we can’t turn...
If you want local SEO tips, you should first know what it means. Proximity is one of the major factors consumers consider in making a purchase. This is where local SEO comes to play. Simply put, local SEO is all about optimizing your website and its content so that...
It’s important for a business to have a brand that entices people to become customers. With the power of the Internet, you can make your brand attract potential web visitors through various ways with digital brand marketing. The key is being able to communicate your...
Nowadays, it seems like everyone and their grandmother has a website. Perhaps that’s an exaggeration for most, but not for businesses. Having your brand with your products and services online with a website as your base is a good idea especially having small business...
What do you mean you're getting sued for your website not being ADA compliant? About seven years...
They say communication is key. Living in such unprecedented times, this rings even more true. As...
With all the information we read and passed on to us online especially on social media regarding...