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A strong digital branding strategy is vital to expand your reach to more people across different demographics. The Generation Z demographic are people born between 1997 and 2012. They are currently the most desirable retail demographic cohort, thanks to their $44...
While all you may always try to abide by the best practices, every website is bound to have some SEO errors that can negatively affect SEO rankings. Don’t worry, you are not alone. With Google updating its algorithm every so often, errors will pop up sooner than you...
The events of 2020 have proven two things: first, businesses need to step up their digital presence; second, content is and will always be king. No SEO strategy should be left without a plan to build an engaging and informative business blog. Blogs are not merely...
Everyone’s gone digital especially with the Coronavirus pandemic. Businesses have found ways to reconnect with their customers through the internet and the customers are enjoying the convenience of online shopping. And since everyone’s going digital, we can’t turn...
If you want local SEO tips, you should first know what it means. Proximity is one of the major factors consumers consider in making a purchase. This is where local SEO comes to play. Simply put, local SEO is all about optimizing your website and its content so that...
It’s important for a business to have a brand that entices people to become customers. With the power of the Internet, you can make your brand attract potential web visitors through various ways with digital brand marketing. The key is being able to communicate your...
Whether you are running a local business, online store, or a corporation, having a strong brand identity is important. From logo design to fonts used in marketing collaterals, to your values and mission and vision, all of these elements come together to form your...
With Facebook’s algorithm becoming more focused on user generated content and business pages are getting limited organic reach, marketers are on their toes finding new ways to reach their audiences to amp up those views and page engagements. Here's Facebook Live Best...
Digital marketing is more important now than ever. And if your budget is running thin, SEO (Search Engine Optimization) is the best long-term investment you can make. We know that there are a ton of articles out there that list all the free SEO tools you can be using,...
Everyone loves a checklist. The feeling of checking off an item brings a sense of accomplishment. It also helps you stay on track of your to-dos to know what to do next and that every step gets completed. I wish I had a Google Ads checklist when I first started on...
What do you mean you're getting sued for your website not being ADA compliant? About seven years...
They say communication is key. Living in such unprecedented times, this rings even more true. As...
With all the information we read and passed on to us online especially on social media regarding...