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Branding
Misconceptions about Branding

Misconceptions about Branding

Even tenured marketers and entrepreneurs still have gaps in their knowledge and have misconceptions about branding. The work needed to create a brand identity is not restricted to making a logo, picking a theme for your website, or choosing a font face for your...

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Impacts of Fake News on a Brand’s Image

Impacts of Fake News on a Brand’s Image

Fake news stories have circulated the Internet for years now and seems like this trend won’t die down anytime soon. A 2017 study conducted by Pew Research revealed that 45% of Americans get their news from social media, particularly Facebook and YouTube. And since...

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Build Your Brand through Web Design

Build Your Brand through Web Design

Successful branding helps you gain customers as well as retain them. Of course, we can’t discount the fact that you need to keep your buyers satisfied with your services and products. However, with great branding, consumers can have a better understanding of your...

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